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Advert specifications

Tips for measuring the success of your advert

For tracking the click throughs to your site from a HTTPS source, we would suggest setting up a tracked campaign using Google Analytics UTM parameters.

Guidance on how to do can be found from the Google Analytics tools website. 

Visit Google Analytics guidance1

Planning Portal use Google Ad Manager to manage onsite advertising. When you advertise with us, we provide monthly performance reports so you can track the effectiveness of your campaign.

  1. https://support.google.com/analytics/answer/1033867?hl=en

The Planning Portal is delivered by PortalPlanQuest Limited which is a joint venture between TerraQuest Solutions Limited and the Ministry of Housing, Communities & Local Government (MHCLG). All content © 2026 Planning Portal.

The Planning Portal is delivered by PortalPlanQuest Limited which is a joint venture between TerraQuest Solutions Limited and the Ministry of Housing, Communities & Local Government (MHCLG). All content © 2026 Planning Portal.